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Fort Worth
Aprx. 136,000
Readers
Arlington &
Mid-Cities
Aprx. 83,000 Readers |
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CIRCULATION STATISTICS
SEE MAP BELOW
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READERS PER PAPER:
Two . . . . . . . . . . . .55.1%
One . . . . . . . . . . . .22.0%
Three . . . . . . . . . .13.2%
Four . . . . . . . . . . . . .4.9% |
SHELF LIFE IN HOMES:
5-7 Days . . . . . .46.2%
2-4 Days . . . . . .46.2%
One Day . . . . . . . .4.0%
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PICK UP FREQUENCY:
Weekly . . . . . . . . . . .64.7%
Bi-Weekly . . . . . . . .13.6%
3 Times Monthly . . .9.4%
Once a Month . . . .10.4% |
DISTRIBUTION POINTS:
Grocery Store . . . . .66.0%
Convenience Store . .16.6%
Restaurant . . . . . . . .13.3%
Discount Store . . . . .5.0%
Drug Store . . . . . . . . .5.0% |
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National Research Study Statistics Report
an Average of 2.9 Readers per paper
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FORT WORTH:
POPULATION EST. 820,000 • AVAILABLE AT OVER 1,600 LOCATIONS
REACHING APPROXIMATELY 136,000 READERS
Greater Fort Worth,
Aledo,
Alvarado,
Azle,
Benbrook,
Burleson,
Cleburne,
Crowley,
Granbury,
Haltom City,
Joshua,
Kennedale,
Lake Worth,
Mineral Wells,
River Oaks,
Saginaw,
Springtown,
Weatherford,
White Settlement |
ARLINGTON/MID-CITIES:
POPULATION EST. 630,000 • AVAILABLE AT OVER 1200 LOCATIONS
REACHING APPROXIMATELY 83,000 READERS
Arlington,
Bedford,
Colleyville,
Dalworthington,
Gardens,
DFW Airport,
Euless,
Grand Prairie,
Grapevine,
Hurst,
Irving,
Keller,
Mansfield,
North Richland Hills,
Pantego,
Richland Hills,
Roanoke,
Southlake,
Trophy Club,
Watauga,
Westlake. |
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